PRIVACY POLICY

Effective Date: May 7, 2026

1. Introduction
Alliason LLC ("Alliason," "we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit alliason.com (the "Site") or otherwise interact with us.

By using the Site, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use the Site.

2. Information We Collect

a. Information You Provide to Us
We collect information you voluntarily provide when you:

• Submit a contact form, request a discovery call, or complete a Free Health Check

• Subscribe to communications or download a resource

• Email us, call us, or otherwise interact with our team

• Apply for a position with Alliason
   

This information typically includes your name, business email address, phone number, company name, job title, and any details you choose to share about your business needs.

b. Information Collected Automatically

When you visit the Site, certain information is collected automatically through cookies, pixels, and similar technologies. This may include:

• Internet Protocol (IP) address and approximate location

• Browser type, operating system, and device identifiers

• Referring URL, exit pages, and pages viewed

• Date, time, and duration of visits

• Click activity and scroll behavior

• Session and engagement data captured by analytics and marketing tools
   

c. Information From Third Parties
We may receive information about you from:

• Advertising platforms (such as Google Ads and Meta) that report on the performance of our campaigns

• Marketing automation and lead enrichment providers

• Publicly available business sources, such as company websites and professional networks

• Referrals from clients or partners
   

3. How We Use Your Information
We use the information we collect to:

• Respond to inquiries, schedule meetings, and provide requested services

• Send relevant communications, proposals, and follow-ups

• Operate, secure, and improve the Site

• Measure and analyze website performance and visitor engagement

• Run and measure advertising and remarketing campaigns

• Comply with legal obligations and enforce our agreements

• Detect, investigate, and prevent fraud, security incidents, and other harmful activity
   

4. How We Share Your Information
We do not sell your personal information. We share information only in the following circumstances:

• Service providers. We use third-party vendors to support our operations, including customer relationship management software, email and productivity systems, website hosting, analytics, advertising platforms, marketing automation tools, and sales intelligence and lead enrichment platforms. These providers are authorized to use your information only as needed to perform services for us.

• Legal compliance. We may disclose information when required by law, subpoena, court order, or other legal process, or when we believe disclosure is necessary to protect our rights, property, or safety, or that of others.

• Business transfers. If Alliason is involved in a merger, acquisition, financing, reorganization, or sale of assets, your information may be transferred as part of that transaction.

• With your consent. We may share information with other parties when you direct us to do so.
   

5. Cookies and Tracking Technologies
We use cookies and similar technologies to operate the Site, remember your preferences, measure performance, and deliver relevant advertising.

When you first visit the Site, a cookie consent banner allows you to accept or decline non-essential cookies. You can also manage cookie preferences through your browser settings. Disabling certain cookies may affect how parts of the Site function.

The categories of cookies and tracking technologies we use include:

• Strictly necessary cookies for core Site functionality

• Analytics cookies to understand how visitors use the Site (for example, Google Analytics 4 and built-in Wix Studio analytics)

• Advertising and retargeting cookies and pixels to deliver and measure relevant ads (for example, Google Ads and Meta pixels)

• Marketing automation technologies to identify, segment, and follow up with leads
   

6. Online Advertising and Retargeting
We work with third-party advertising platforms, including Google and Meta, to show ads on their networks and on other websites. These platforms may set cookies and pixels on your device to recognize you across sites and to tailor the ads you see.

You can opt out of personalized advertising through:

• Google Ads Settings: https://adssettings.google.com

• Meta Ads Preferences: https://www.facebook.com/ads/preferences

• Digital Advertising Alliance: https://optout.aboutads.info

• Network Advertising Initiative: https://optout.networkadvertising.org
   

Opting out does not stop all advertising. It means the ads you see will be less tailored to your interests.

7. Marketing Communications

If you submit a form or otherwise share your contact information with us, we may send you marketing emails about Alliason services, events, and resources. You can opt out at any time by clicking the unsubscribe link in any marketing email or by contacting us at privacy@alliason.com. We may continue to send transactional or service-related messages, such as responses to your inquiries or information about active engagements.

8. Data Retention

We retain personal information for as long as necessary to provide our services, respond to your inquiries, comply with legal and tax obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we will delete or anonymize it in accordance with our retention practices and applicable law.

9. Data Security
We use commercially reasonable administrative, technical, and physical safeguards to protect personal information against loss, misuse, unauthorized access, disclosure, alteration, and destruction. No system is completely secure, and we cannot guarantee the security of any information you transmit to us.

10. Your Privacy Rights

a. United States Residents
Depending on your state of residence, you may have the right to:

• Confirm whether we process your personal information and request access to it

• Request a copy of your personal information in a portable format

• Request correction of inaccurate personal information

• Request deletion of your personal information

• Opt out of targeted advertising, the sale of personal information, or certain types of profiling

• Limit the use and disclosure of sensitive personal information

• Appeal a denial of any of the above requests

• Be free from discrimination for exercising these rights
   

These rights apply to residents of California, Colorado, Connecticut, Delaware, Florida, Iowa, Montana, New Hampshire, New Jersey, Oregon, Tennessee, Texas, Utah, and Virginia, among other states with active privacy laws. The specific rights and exceptions vary by state.

To submit a request, email us at privacy@alliason.com. We will verify your identity before responding and will reply within the timeframe required by your state's law. You may authorize an agent to submit a request on your behalf, subject to verification.

California "Shine the Light": California residents may request information about the personal information we have shared with third parties for their direct marketing purposes during the prior calendar year.

California Notice of Financial Incentive: Alliason does not offer financial incentives in exchange for personal information.

b. European Economic Area, United Kingdom, and Switzerland
If you are located in the European Economic Area (EEA), the United Kingdom, or Switzerland, you have the following rights under the General Data Protection Regulation (GDPR), the UK GDPR, and equivalent laws:

• Right of access to your personal data

• Right to rectification of inaccurate or incomplete data

• Right to erasure (the "right to be forgotten")

• Right to restrict processing

• Right to data portability

• Right to object to processing, including direct marketing

• Right to withdraw consent at any time, where processing is based on consent

• Right to lodge a complaint with your local data protection authority
   

Lawful bases for processing. We process personal data based on one or more of the following: (i) your consent, (ii) the necessity of performing a contract with you or taking steps at your request before entering into a contract, (iii) compliance with a legal obligation, or (iv) our legitimate interests in operating, securing, and growing our business, balanced against your rights and freedoms.

International data transfers. Alliason is based in the United States. If you access the Site from outside the U.S., your information will be transferred to and processed in the United States, which may have data protection laws different from those in your country. Where required, we use Standard Contractual Clauses or equivalent safeguards for international transfers.

To exercise any of these rights, contact us at privacy@alliason.com.

11. Children's Privacy
The Site is intended for business audiences and is not directed to children. We do not knowingly collect personal information from anyone under the age of 18. If you believe a child has provided personal information to us, please contact privacy@alliason.com and we will take steps to delete it.

12. Third-Party Links
The Site may contain links to third-party websites, applications, and services. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit.

13. Do Not Track
Some browsers offer a "Do Not Track" (DNT) signal. There is currently no industry standard for how websites should respond to DNT signals, and the Site does not respond to them at this time. You can control tracking through the cookie consent banner on the Site and through your browser and device settings.

14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we make changes, we will revise the "Effective Date" at the top of this page and, where appropriate, provide additional notice. Your continued use of the Site after changes are posted constitutes acceptance of the updated policy.

15. Contact Us
If you have questions about this Privacy Policy or our privacy practices, or if you wish to exercise any of your privacy rights, please contact:
Alliason LLC 8051 N Tamiami Trl, STE E6 Sarasota, FL 34243 United States Email: privacy@alliason.com

This Privacy Policy is governed by the laws of the State of Florida, without regard to its conflict-of-laws principles.